Our mobile devices are more important than ever. We use them for everything from socialising with friends and communicating with colleagues to reading the news and listening to music.
In today’s world, our lives are inextricably linked to our mobiles. Almost every industry has had to adapt to this massive social and cultural shift, the online gambling industry being no exception. Let’s take a look at mobile live dealer games and discuss why, as the operator of an online casino, accessibility is so important.
Are Mobiles Replacing Laptops?
Modern mobile devices are incredibly powerful. Long gone are the days when a mobile phone was a large, cumbersome object with limited features and functionality. Mobiles today are sleek and elegant, with cutting-edge technology and super-fast processing capability.
It’s for this reason that many experts predict we could be on the precipice of an enormous change, with consumers choosing to forgo laptops and PCs in favour of their handheld devices. A study conducted by Pew Research Centre back in 2019 revealed that 57% of US adults preferred using a mobile to access news rather than a laptop. This could be indicative of a wider shift away from computers and towards mobile-focused internet use.
As the operator of an online casino, you must be prepared for this. All of your products and services should be optimised for mobile, be that slot machines or mobile live dealer games.
The Rise of Mobile Gaming
To illustrate the potential benefits you could see by launching mobile live dealer games, let’s take a look at some stats from the wider mobile gaming industry.
According to Newzoo, the mobile gaming industry generated around $92.2 billion in 2022. This incredible number is because everyone has a mobile, and taking part in mobile gaming doesn’t require the purchase of any additional tech or equipment.
The demographic split is interesting too. In 2021, 55% of US-based mobile gamers were female. Gambling firms have long looked for ways to target female players more effectively, so mobile live dealer games could be the perfect way to do so.
Types of Mobile Live Dealer Games
Live dealer casinos are fast becoming one of the most popular online gambling formats, with players enjoying the high levels of realism and immersion. Technology today is beyond anything we could have previously imagined, which means there are a variety of different mobile live dealer games you can offer your players.
Live blackjack and live roulette are always popular choices. These classic casino titles are perfectly emulated, giving your players a taste of the real casino experience through their mobile devices.
Why Accessibility is so Important
Being successful as a business is all about maximising your reach. If you want to boost revenue, ensuring as many people as possible can access your products and services is essential. Mobile live dealer games will significantly enhance your casino’s accessibility capabilities, which will certainly improve your bottom line.
As we touched on earlier, an increasing number of people are using phones rather than laptops. This could be for practical reasons or financial reasons. Many people simply can’t afford to have both a phone and a laptop, and so will choose the phone due to its greater versatility.
By offering mobile live dealer games at your online casino, you will ensure you don’t alienate groups of potential customers. Mobile capability is increasingly important across a range of industries, your online casino must be accessible via mobile with no detriment to the quality of services on offer.
Mobile live dealer games are becoming more and more popular. As the operator of an online casino, you must offer players mobile live dealer games and take advantage of the booming mobile gaming market. Whether it’s live bingo or live baccarat, mobile live dealer games are the future of iGaming.