Meet Vivo Gaming at iGB L!VE London

Vivo Gaming will be attending iGB L!VE London, and we’re looking forward to meeting with operators, partners and industry professionals from across the iGaming sector.

Our Head of Sales, Adriana Nitu, will be available throughout the event to discuss how Vivo Gaming’s live casino solutions can help you enhance player engagement, expand into new markets, and deliver localized gaming experiences.

Whether you’re looking to strengthen your live casino offering, explore new partnership opportunities or discover ways to differentiate your brand in a competitive market, we’d love to connect and discuss how Vivo Gaming can support your goals.

Make the most of your time at iGB L!VE by scheduling a dedicated meeting in advance and discovering how Vivo Gaming can help elevate your live casino.

Book a Meeting

See you in London!

Vivo Gaming is Heading to SiGMA Asia in Manila

We’re excited to announce that Vivo Gaming will be attending SiGMA Asia in Manila.

As one of the leading events in the iGaming calendar, SiGMA Asia brings together industry professionals, partners and innovators from across the region for four days of talks, workshops and networking. 

Representing us at the event will be Alice Tsai and Kate Sun, who will be on the ground to connect with partners, meet new faces and discuss what Vivo Gaming has to offer. 

Whether you’re looking to talk new opportunities, explore partnership possibilities or simply catch up, we’d love to meet you in Manila.

Book a meeting here. 

We look forward to seeing you there!

Join Our Team

We’re looking for an experienced Studio Streaming Operations Manager to take ownership of a large-scale, always-on production environment.

📍 Medellín, Colombia, On-site

What you’ll be responsible for: 

• Overseeing daily operations of a high-volume live streaming studio 

• Leading large teams across shifts in a continuous 24/7 setup

• Ensuring smooth coordination between local teams, global leadership, and international clients

• Maintaining operational stability in a fast-moving, live production environment

• Driving performance, structure, and accountability at scale

What you’ll get:

• Long-term opportunity within a growing international organization

• Senior, visible position with real ownership

• Large team leadership 

• Dynamic live production environment — every day brings new challenges

• Direct exposure to global stakeholders and clients across multiplecountries

What you need to bring:

• Experience leading large operational teams (150+ employees) in complex 24/7 environments

• Experience in live gaming, or similarly high-intensity operations (strong advantage)

• Strong people leadership skills with the ability to remain calm under pressure

• Full professional fluency in English and Spanish

Apply here and join the Vivo Gaming team: https://vivogaming.bamboohr.com/careers/59?source=aWQ9MzY%3D

Vivo Gaming’s Latin America Strategy For Market Leadership

Operations Director Leo Tinoco shares the insights behind VivoGaming’s dominant position in a region projected to reach US$12 billion in regulated gross revenue by 2028

With Latin America’s iGaming sector rapidly transitioning from grey markets to regulated frameworks, VivoGaming has emerged as a leading live casino provider in the region – a position built on 15 years of local market expertise and early strategic investment in regional infrastructure.

Operations Director Leo Tinoco, who has guided the company through Latin America’s complex regulatory landscape for over a decade, identifies three pillars that underpin success in the region: legal navigation, local market understanding, and product reliability.

Navigating Regulatory Complexity

“The current landscape in Latin America can be confusing because it’s new in terms of regulation,” Tinoco explains. “The information is not clear. A solid legal team is number one – someone who can navigate through those waves of contradictory information is crucial.”

With most jurisdictions still in transition, operators face a patchwork of evolving requirements. Tinoco notes that while countries are steadily moving toward regulated frameworks, several years remain before the industry fully matures across the region.

Local Knowledge as Competitive Advantage

Understanding regional player preferences represents the second critical success factor. “Knowing what players like and don’t like, what type of content to push, and how to present it – these aren’t closely kept secrets, but the approach needs to be tailored per country,” Tinoco says. “Having a local team is something I highly recommend.”

VivoGaming’s Latin American roots provide a significant edge. The company maintains its headquarters in Costa Rica, with live dealer studios operating in Colombia and Uruguay. “We were the first to establish studios in Latin America, giving us 15 years of local market insight while other brands are only now starting to enter the region,” Tinoco observes.

Although Latin America became VivoGaming’s third market chronologically – following Asia and Europe – it now represents the company’s top priority. “We have that edge of knowing the market, understanding player and business needs, understanding their taste. That’s why we remain relevant against big brands coming in.”

Product Quality and Brand Trust

The third pillar centres on delivering a consistently reliable product. “It’s about having something that meets the standard – solid, stable, and error-free – which will reach a large audience,” Tinoco explains. “Well-known brands perform better. Newcomers tend to have a harder time generating traction because they are new.”

For operators, Tinoco emphasises that player trust has become the defining competitive factor. “Businesses need to come up with innovative promotions, not just regular tournaments. Brand trust is also important – they need to be responsive to players’ needs, process payments fast, and provide a sense of security. Player trust is the most important thing in the market right now, as operators have only one chance to prove it.”

Brazil: A Different Beast

Among individual markets, Brazil commands particular attention due to its scale and newly implemented regulatory framework. “Brazil is a different beast compared to the rest of the countries in the region – not only because of its size, but also because of its players’ behaviour,” Tinoco notes, pointing to younger player demographics and the influence of football sponsorships as key growth drivers.

As Latin America continues its regulatory evolution, VivoGaming’s combination of regional heritage, local infrastructure, and market expertise positions the company to capitalise on what promises to be one of iGaming’s most significant growth opportunities.

Wisconsin Sports Betting Bill Could Open Up Statewide Betting

The talk around Wisconsin sports betting is heating up again. Lawmakers have introduced a new bill that could finally bring mobile betting to the state, letting players place wagers anywhere within Wisconsin’s borders. For years, betting has been confined to tribal casinos. Now, a group of legislators wants to change that by letting tribes host the servers that power mobile sportsbooks.

The idea isn’t brand new, but this version seems to have more traction. It would keep control of betting in tribal hands, which respects long-standing compacts, but it also modernises how the market works. Right now, Wisconsin is one of only a handful of states without mobile wagering, even as betting apps have become standard across much of the U.S.

What’s in the Bill

The proposal, known as LRB 4723/1, would allow tribes to run mobile sportsbooks as long as the technology sits on tribal land. Players wouldn’t need to drive to a casino. Instead, the casino’s digital network would handle bets remotely. The goal is to expand access, capture new tax revenue, and keep bettors away from unregulated offshore sites that don’t pay a cent to the state.

Why It Matters

If this passes, Wisconsin sports betting could become far more visible and accessible. For operators, that means a much bigger potential market. It also means figuring out how to work with tribal partners, since tribes will remain central to how the system runs.

Bigger operators with experience in other states might adapt quickly. Smaller ones may find the structure harder to navigate, especially if licensing and revenue-sharing rules differ from those used elsewhere. Even so, the expansion would mark a new chapter for gaming in Wisconsin, one that blends local control with modern convenience.

The Money Question

Of course, a lot of this comes down to revenue. Lawmakers say legalized mobile betting could bring millions into public programs, while tribal governments see it as a way to boost tourism and job growth. But opponents worry that making wagering as easy as opening an app could increase gambling problems.

If the measure moves forward, regulators will have to build strong safeguards: spending limits, self-exclusion tools, and education for players who may be new to mobile betting. Other states have shown that when those systems are in place, the benefits of legal markets tend to outweigh the risks.

A Long Road Ahead

Passing the bill won’t be quick. Because betting compacts involve both state and federal oversight, the proposal would likely need approval from the U.S. Department of the Interior. Negotiations between tribes and the state could take months.

Still, the fact that the discussion is happening at all shows how far Wisconsin has come. Not long ago, the idea of statewide betting was barely on the radar. Now, it’s part of a national trend toward regulated, transparent gaming.

What Comes Next

If approved, the change could reshape how Wisconsinites engage with sports. Bettors could place wagers from home, on the go, or inside stadiums. Operators would need to show that they can deliver safe, reliable products while honouring tribal agreements. For the state, it’s a chance to capture new revenue without losing control of regulation.

The next few months will show whether the plan has enough support to pass. Whatever the outcome, it’s clear that the debate over Wisconsin sports betting isn’t going away. The question now is whether the state wants to stay cautious or finally step into the wider U.S. market that’s already embracing mobile wagering.

Brazil Online Gambling Tax Debate Heats Up as Industry Expands

The fight over the Brazil online gambling tax is getting louder. Lawmakers in Brazil have proposed doubling the rate on online gaming revenue from 12% to 24%, saying it’s time the booming sector gave more back to society. The plan would split the extra money between social security, health, culture, and sports.

Supporters of the proposal call it a fair adjustment. Critics see it as a blow to a young, growing market that’s only just finding its footing. Either way, it shows how quickly the conversation around online gaming has changed in Brazil. Not long ago, the focus was on regulation and licensing. Now the question is how much the government should take.

Brazil’s Growth Story

Over the past few years, Brazil has become one of the biggest online gambling markets in the world. Sports betting apps, live casinos, and lottery-style games have gone mainstream, driven by cheap smartphones and faster internet. It’s a huge success story, and one reason the Brazil online gambling tax is back in the spotlight.

But rapid growth comes with complications. Lawmakers say the industry’s success brings social risks and that higher taxes can help offset those effects. For operators, though, the numbers don’t look as simple. A 24% cut from revenue could make promotions harder to sustain, limit advertising, and squeeze margins, especially for smaller or regional brands.

Industry Jitters

Many operators say they understand the need for oversight but worry that steep tax hikes could have the opposite effect of what’s intended. If regulated play becomes less attractive, players might move to offshore sites where there’s little protection and no tax revenue at all.

It’s a tricky balance. Countries like Colombia and Mexico have already shown that steady, predictable tax systems encourage compliance and investment. Brazil, by contrast, has shifted its approach several times in just a few years. For investors and operators, that uncertainty can be just as challenging as the tax itself.

Localisation Still the Key

While policymakers argue over percentages, the industry is focusing on the player experience. Vivo Gaming recently launched a new Spanish-language live casino suite built specifically for Latin American audiences. It features native-speaking dealers, localised presentation, and 24-hour Spanish-language support.

Moves like this are shaping what the next stage of iGaming in the region looks like. Players in Latin America want familiarity and trust, and that often starts with language and culture. When an operator feels local, users tend to stay, even when market conditions change.

What’s Next for Brazil and LATAM

Whether the new tax proposal passes or not, it’s clear that the region’s gaming boom isn’t slowing down, analysts expect Latin America’s iGaming market to keep expanding over the next decade, led by Brazil, Mexico, and Colombia. But sustaining that growth will depend on finding middle ground, regulation that’s strong enough to protect players but flexible enough to keep investment flowing.

If Brazil handles the next few months carefully, it could set a precedent for other countries. If not, it risks pushing players and operators toward less regulated alternatives, undoing years of progress.

Final Thoughts

The debate over the Brazil online gambling tax isn’t just about numbers. It’s about the kind of market Brazil wants to build and what lessons its neighbours might take from it. The region’s momentum is undeniable, and companies that continue to localise and invest in player experience, like those introducing Spanish-language suites and regionally trained dealers, will likely remain at the heart of Latin America’s next gaming chapter.

UK Gambling Operators Could See Tax Rise

The UK Chancellor has signalled that UK gambling operators may soon face higher taxes, a move intended to ensure the industry pays its “fair share.” In remarks made at the Labour Annual Conference, Chancellor Rachel Reeves hinted that gambling may be a target in the upcoming autumn budget, saying that while the sector contributes to the economy, it should shoulder more of the burden. 

What the Chancellor Is Saying

Reeves did not explicitly state a tax rate, but in an interview with ITV, she remarked, “I do think there’s a case for gambling firms paying more.” She emphasised that while she has not gambled personally, she sees the value in the industry’s economic role and believes operators should contribute fairly. 

The government is under pressure to raise revenue to reduce borrowing, which may make the gambling sector an attractive target. An update is expected in the autumn budget on 26 November, which will likely reveal whether the hints become proposals. 

Possible Tax Structures Under Discussion

One proposal under discussion is to replace the current three-tier tax system for remote gambling with a single unified rate. That would simplify tax collection but could reduce flexibility for products that differ in risk or profitability. Critics argue that a one-size-fits-all model would undermine incentives to promote safer, lower-risk product design. 

Currently, remote gambling is taxed at varying rates depending on the type of game and whether it’s online or land-based. The statutory levy that operators must already pay ranges from 0.1% (for mostly land-based operations) up to 1.1% for online casino services. 

The Gambling Commission has warned that operators who fail to meet levy obligations may risk losing their licences. 

Industry Pushback and Risks

Industry bodies have responded strongly to talk of tax hikes. The Betting and Gaming Council (BGC) described some of the proposals as “short-sighted.” Its CEO, Grainne Hurst, warned that tax increases risk degrading regulated gambling to a level where customers might look to the black market for more competitive offers. 

Over 100 Labour MPs have also expressed concern about a flat rate. They believe a single rate might remove fiscal levers that currently encourage safer gaming practices and product differentiation. 

What This Means for UK Gambling Operators

If tax rises go ahead, UK gambling operators could need to revisit business models, pricing strategies, and user incentives. Higher taxes might squeeze margins, especially in competitive segments like online casino and slots. Smaller operators could feel the pressure more acutely than large incumbents.

There’s also a risk of customer migration. Some players may seek lower-cost alternatives, including offshore or unregulated platforms. That could erode the tax base and reduce consumer protections, outcomes that would undermine the government’s goals.

Yet, there may be upside for operators that invest in safer, differentiated products. If tax structures reward lower-risk offerings, platforms that focus on transparency, responsible gambling tools, and lower volatility models might fare better than high-risk, high-margin ones.

Navigating Policy Uncertainty

The next few weeks will be critical as the autumn budget approaches. UK gambling operators will be watching closely to see if the finance bill includes tax changes, and whether those changes are sweeping or targeted. The 100+ Labour MPs calling for nuanced levies suggest that any outcome might not be universally applied. 

Conclusion

The possibility of higher taxation for UK gambling operators is now a likely subject in the forthcoming government budget. While the sector’s economic contribution is acknowledged, it faces growing pressure to contribute more. How tax rises are structured could make a big difference between sustainable growth and contraction. Operators that adapt, innovate, and emphasise responsible play may withstand the change best, but the road ahead may prove challenging.

Legal Challenges Mount Against Indian Online Gambling Ban

The Indian online gambling ban is barely weeks old, yet it’s already being tested in the courts. The sweeping law, passed in August 2025, outlaws all real-money games played online, whether they’re based on skill or chance. Supporters call it a bold move to protect citizens, while critics argue it tramples on rights, threatens livelihoods, and could push players into riskier underground markets.

A Fast-Moving Law

Few expected the legislation to move as quickly as it did, the lower house signed off on 20 August, the upper house gave approval the next day, and by 22 August the president had signed it into law. Overnight, India went from being one of the largest iGaming markets in Asia to a country where real-money play on the internet is illegal.

Penalties are tough. Operators that continue to offer games face fines and the risk of criminal charges. Players don’t face prosecution directly, but they’ve effectively lost access to legal, regulated options.

Why Companies Are Fighting Back

It didn’t take long for challenges to emerge. Operators have filed petitions in the Karnataka High Court, arguing that the law sweeps too broadly, treating games of skill the same way as games of chance. India’s own courts have historically recognised skill-based titles as legitimate, with operators saying this sudden reversal puts their businesses at risk. 

Legal experts are also raising the issue of proportionality. Under India’s constitution, citizens have the right to carry on a profession. Banning all real-money games, they argue, may go further than necessary. Less restrictive options, such as licensing, advertising controls, or loss limits, could have addressed concerns without shutting down an entire sector.

Economic Shockwaves

The ban is already having dramatic consequences, with operators across iGaming and fantasy sports reporting plummeting revenue and signalling the need to layoff significant portions of their workforce. 

Industry groups warn that the fallout could extend much further. Estimates suggest that more than 200,000 people work in roles linked to online real-money gaming, from software developers to marketing teams. All of them now face uncertainty.

The Black Market Question

One of the biggest fears is that players won’t simply walk away from online gaming. Instead, they’ll turn to offshore or underground sites. These operators are harder to regulate, less likely to offer protections like self-exclusion, and almost impossible for tax authorities to monitor. In other words, the demand doesn’t disappear, it just moves into riskier territory.

That outcome would undermine the government’s stated goals. Instead of safer play, critics argue, the ban could lead to more harm, less transparency, and greater exposure to fraud.

Are Alternatives Possible?

Not every region is taking the same approach. In Karnataka, for instance, lawmakers have floated the idea of creating a regulatory authority that would distinguish between chance and skill, license the latter, and penalise unlicensed operators. The proposal also includes programs to support players who develop gambling problems.

Observers say this is a more balanced path, one that keeps the industry under supervision rather than driving it into the shadows. It also preserves revenue streams that states rely on for public programs.

What Comes Next

The legal process will take time, but the stakes couldn’t be higher. If courts side with the challengers, parts of the Indian online gambling ban may be overturned or rewritten, opening the door to regulation rather than outright prohibition. If not, companies may shut down their India operations altogether, leaving a vacuum that illegal operators are quick to fill.

Either way, the debate is far from settled. The ban has triggered a national conversation about rights, regulation, and responsibility. And for now at least, everyone, from operators to players to lawmakers, is waiting to see how the courts will shape the future of gaming in India.

India iGaming Ban Sparks Fears of Black Market Surge

India’s decision to ban all forms of real-money online gaming has set off one of the biggest debates the industry has seen in years. The law, passed in August 2025, was introduced as a safeguard against addiction, fraud, and underage gambling, with officials behind the move describe it as a way to wipe out social problems tied to betting. Yet critics say the India iGaming ban may do more harm than good, with one fear dominating the conversation: the black market.

How the Ban Came Together

The new law, known as the Promotion and Regulation of Online Gaming Act, 2025, was rushed through the system. The lower house gave its approval on August 20, the upper house followed the next day, and the president signed it on August 22. With that, India went from being one of the largest emerging gaming markets in Asia to a country where real-money games online are outlawed, regardless of whether they’re skill-based or chance-based.

The penalties are stiff. Operators face fines, loss of licenses, and even criminal liability if they continue offering real-money products. For players, the law effectively closes off any legal avenues for participation.

Why Critics Are Pushing Back

Opponents of the ban don’t argue that regulation is unnecessary. Most agree safeguards are needed. What troubles them is the sweeping nature of the law.

Gaming law specialists point out that countries with strong regulatory systems, such as the UK, have managed to balance consumer protection with industry growth. By contrast, a total ban leaves players without safe alternatives. As one legal analysis put it, prohibition doesn’t eliminate demand, it simply diverts it to less transparent places.

Industry groups, including the All India Gaming Federation, have been outspoken in warning about lost jobs and shuttered businesses. India had built a sizable gaming economy over the past decade, with developers, customer support teams, and entire ecosystems tied to online play. Many now face an uncertain future.

Economic Shockwaves

The market reaction was immediate. Dream11, one of the country’s most successful fantasy sports platforms, reported that 95% of its revenue disappeared virtually overnight. MPL, another major operator, has already started restructuring and announced plans to let go of roughly 60% of its Indian staff, close to 300 people. Both companies are now pivoting to free-to-play models and international expansion just to survive.

This sudden disruption highlights what critics call the hidden cost of prohibition. Not only are companies struggling, but the government itself stands to lose billions of rupees in tax revenue.

Black Market Concerns

Perhaps the biggest fear is that players won’t simply stop gaming. They may look for alternatives on unregulated sites, many of which operate offshore or through encrypted channels. These platforms are harder to monitor, more vulnerable to fraud, and almost impossible to tax.

In practice, that could mean players face greater risks while the state loses oversight and revenue. It’s exactly the opposite of what policymakers say they want to achieve.

Karnataka’s Different Path

Some regions are exploring a middle ground. Karnataka has floated the idea of a regulatory authority that would separate games of chance from games of skill, license the latter, and impose penalties on illegal operators. The proposal also includes support for individuals struggling with gambling problems.

This approach has been welcomed by analysts as more pragmatic. Instead of pushing activity underground, it acknowledges that demand exists and tries to channel it into safer, regulated spaces.

What Comes Next

India’s ban is still new, and its long-term effects will take time to measure. What’s already certain is that the law has changed the landscape overnight. Investors are nervous, operators are shifting strategies, and players are left with fewer legal choices.

For now, the focus will be on whether the black market fills the gap left by regulated operators. If it does, lawmakers may find themselves revisiting the policy sooner rather than later.

Closing Thoughts

The debate around India’s gaming ban is far from over. Supporters see it as a bold step to protect citizens. Critics see it as a miscalculation that puts jobs and consumers at risk. Both sides agree on one point: online gaming isn’t going away.

The real test will be whether India chooses to maintain a hard line or eventually pivots toward regulation that balances economic opportunity with social responsibility. Other countries in the region will be watching closely, and the lessons learned here could shape gaming policy well beyond India’s borders.

Philippine Senate to Conduct Review into Impact of Online Gaming

The Philippine Senate has decided it’s time to take a closer look at online gaming. In recent months, lawmakers have watched the industry grow at a pace few expected, fueled by smartphones, faster internet, and the convenience of digital payments. For many, that growth has been welcome, it’s created jobs and added billions to government coffers. But it’s also raised questions that can’t be ignored forever. Who’s playing, how much money is flowing through the system, and what kind of protections are in place if something goes wrong? Those are the issues now on the table.

Why the Senate Wants a Closer Look

Online gaming isn’t brand new in the Philippines, but the speed of its expansion has caught a lot of attention. Senators are hearing more about its impact on young people, the ease of access through digital wallets, and the potential for players to spend more than they can afford. That mix of positives and concerns is what’s driving the review.

Some of the proposals being floated are fairly straightforward. One would raise the legal gambling age from 18 to 21. Another would put caps on betting losses. There are also talks about limiting the use of e-wallets for gambling payments, since they’ve made it possible for people to play almost instantly. Supporters of these changes argue they’re not meant to discourage gaming altogether, but to keep it within safe limits.

Senator JV Ejercito has been among the more vocal advocates for a review. He’s called for a formal probe into just how quickly online gambling has spread, saying it makes more sense to act now rather than scramble later if the trend gets out of hand.

What It Could Mean for the Industry

For companies operating in the sector, the Senate’s review is both a challenge and an opportunity. On one hand, they may have to adjust to stricter rules. On the other hand, a clearer legal framework could actually strengthen their position. Players often feel more comfortable when they know platforms are being closely watched, and that sense of trust can be good for business.

Technology will play a major role here. Stronger ID checks, tools that let people set spending limits, and self-exclusion options are all being talked about. Features like these aren’t just compliance tools anymore, they can also help operators stand out in a crowded market. It’s not hard to imagine players choosing sites that feel safer and more transparent over those that don’t.

The Balancing Act

Money, of course, is also part of the picture. Online gaming provides billions of pesos in revenue each year, money that goes directly into public services. The Philippine Senate knows it can’t ignore that fact. If regulations are too heavy-handed, players might simply move to offshore sites where there’s little oversight and the government doesn’t see a single peso of tax.

That exact problem happened before. The rise of POGOs, or Philippine Offshore Gaming Operators, created controversy that eventually forced lawmakers to step in. Allegations of crime and broader reputational issues led to an outright ban. The lesson was clear: if the sector is going to grow, it needs to do so under rules that maintain integrity and protect the country’s image.

What Happens Next

The Senate review will bring together a range of voices. Regulators like PAGCOR will be part of the discussion, as will operators and even health experts who study addiction and public welfare. That mix is important because it keeps the debate grounded in both economic reality and social responsibility.

For the industry, this moment shouldn’t be seen as a threat. It’s a chance to prove that online gaming can exist responsibly and sustainably. Companies that adapt early, by putting strong safeguards in place, could find themselves ahead of the curve once new rules are finalized. Players stand to benefit as well, enjoying a safer environment that still allows them the freedom to play.

Conclusion

At this stage, the hearings are just getting underway, so no final decisions have been made. What’s clear is that the Philippine Senate wants to set the tone for how the country manages online gaming moving forward. The industry isn’t disappearing, and the potential benefits are too significant to dismiss. The real challenge is finding rules that protect players without pushing them to offshore sites, and that keep revenues flowing while promoting fair play.

For players, it could mean a safer and more transparent experience. For operators, it’s both a test and a chance to show they can adapt. And for the country as a whole, it’s an opportunity to strike a balance between economic opportunity and social responsibility.