Vivo Gaming has announced a strategic partnership with gamification specialist Codemodity, bringing large-scale tournament capabilities and player engagement tools to its live dealer platform.
The collaboration sees Codemodity’s Gamification Platform integrated into Vivo Gaming’s live casino offering, enabling operators to run casino tournaments designed to scale across extensive player bases. The technology has been specifically built to handle high-volume tournament activity, making it well suited to Vivo Gaming’s growing global network of operators.
Herberth Castro, Head of Product at Vivo Gaming, commented on the decision to work with Codemodity: “We selected Codemodity as our gamification partner as they are continually pushing the boundaries when it comes to player engagement.”
Peter Bognar, CEO at Codemodity, added: “Our robust solution has been specifically designed to handle large-scale casino tournaments, and it is truly a privilege to see our technology empower Vivo Gaming to seamlessly handle their extensive player base with such ease. This collaboration is a testament to the power of our technology, and we are excited to see how it continues to drive success for Vivo Gaming and our other clients in the future.”
The partnership will see Codemodity supporting Vivo Gaming in scaling player engagement and loyalty across all of its live dealer studios worldwide. With more than 40 live dealer tables broadcasting from studios across multiple continents, the addition of robust tournament and gamification tools represents a significant step forward in Vivo Gaming’s product development roadmap.
The Promotional Tournament Tool powered by Codemodity allows operators to create customised competitions across Vivo Gaming’s full suite of live casino games, including roulette, blackjack, baccarat and poker. Operators can configure prize pools, leaderboard mechanics, and qualification criteria to suit their specific player base and market.
